Social Chain on Twitter: "WHY SOME BRANDS CAN TALK ABOUT #BLM, AND OTHERS CAN'T @Nike's powerful video statement on #BlackLivesMatter saw the brand climb 22 places to #31 globally in The Social
Nike on Twitter: "We will continue to stand up for equality and work to break down barriers for athletes* all over the world. For more information: https://t.co/CQvZhwEYFT https://t.co/ekOaUM4qAA" / Twitter
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Nike's statement in support of protestors earns it record social engagement | The Business of Business
![LeBron James and Fellow NBA Players Kneel for National Anthem in Black Lives Matter Shirts as Season Returns | Entertainment Tonight LeBron James and Fellow NBA Players Kneel for National Anthem in Black Lives Matter Shirts as Season Returns | Entertainment Tonight](https://www.etonline.com/sites/default/files/styles/max_1280x720/public/images/2020-07/gettyimages-1262821935.jpg?h=a141e9ea&itok=c_Wpmhqi)
LeBron James and Fellow NBA Players Kneel for National Anthem in Black Lives Matter Shirts as Season Returns | Entertainment Tonight
![J23 iPhone App on Twitter: "BLACK LIVES MATTER How Nike Stands Up For Equality -> https://t.co/O3BEpiWyfB https://t.co/QAtQEOmv6S" / Twitter J23 iPhone App on Twitter: "BLACK LIVES MATTER How Nike Stands Up For Equality -> https://t.co/O3BEpiWyfB https://t.co/QAtQEOmv6S" / Twitter](https://pbs.twimg.com/media/EaVUXB5WoAAuYnw.jpg)
J23 iPhone App on Twitter: "BLACK LIVES MATTER How Nike Stands Up For Equality -> https://t.co/O3BEpiWyfB https://t.co/QAtQEOmv6S" / Twitter
![Athlete activism or corporate woke washing? Getting it right in the age of Black Lives Matter is a tough game Athlete activism or corporate woke washing? Getting it right in the age of Black Lives Matter is a tough game](https://images.theconversation.com/files/358778/original/file-20200918-18-v0hw6j.jpg?ixlib=rb-1.1.0&q=45&auto=format&w=1200&h=1200.0&fit=crop)